Role: Content Creator

In 2017 I worked closely with the Marketing Director at Fusebox Games to promote the X Factor Life game on the company’s social media accounts. This involved working with influencers, retweeting content, sharing insta stories of backstage prep and liaising with finalists to create promos for the game. I crafted copy for assets used on the app store and google play and worked with our art team to create on brand social media posts to tease in-game content and upcoming episodes of the game. and scripted one minute commercials which ran during the show’s final and semi-final.

In 2018 I worked with Marketing again to create copy for a series 30 second videos promoting Love Island 2.